Context
Challenges
No structured SEO or backlink strategy
Weak presence in online procurement portals (ex: DirectIndustry, EU Supply)
Technical buyers unaware of brand outside local market
Underperforming product landing pages
🎯Main objectives
Improve visibility in industrial search ecosystems
Increase exposure in buyer portals and directories
Enhance presence on technical search keywords
Support internationalization strategy
💡 Solution
Digital Marketing
Technical SEO audit and content optimization
Listing and optimization in 5 international procurement platforms
Backlink acquisition via industry blogs and directories
Schema markup and structured data implementation
Results
+3× search visibility on industrial keywords
+56% traffic from procurement portals
+37% increase in branded impressions
New leads from 4 international regions