The major challenges facing the education and language sector
Intense online competition, both from physical schools and global digital platforms
Poor control of the digital funnel, resulting in lost opportunities and sign-ups
Difficulty communicating pedagogical value in a differentiated way
Lack of automation in the lead capture and management process
Insufficient digital adaptation for the new generation of students
Percepção limitada de performance digital (ROI, CAC, taxas de inscrição)
What this sector needs
Well-structured, results-orientated digital acquisition strategies
Websites and platforms focused on conversion and user experience
Clear and differentiating positioning in a saturated market
Automation of enrolment processes and contact with leads
Clear performance metrics: visits, enrolments, retention and cost per student
How we turn language schools and centres into reference brands
1. conversion-focused websites and platforms
We develop websites optimised to attract students - with clear navigation, mobile first, effective forms and integration with CRMs or academic ERPs.
2. Digital marketing campaigns focused on enrolment
We create acquisition campaigns on Google, Facebook, Instagram and YouTube segmented by location, age, interests and intentions - with segmentation by course, level or language.
3. Lead automation and funnel tracking
We help automate the contact process, sending proposals, reminders and follow-ups - reducing the administrative burden and speeding up decisions.
4. Production of educational and relevant content
We develop content strategies to attract organic traffic, educate the market and position the school as an authority - videos, ebooks, blogs, quizzes and landing pages.
5. Digital performance management and analysis
We integrate analysis tools and dashboards so you know in real time which channels bring in the most enrolments, what the cost per lead is and where the greatest return is.
What sets us apart
Experience with language centres, universities, e-learning platforms and edtechs
Ability to clearly communicate each institution's value proposition
Full-service team integrating marketing, design, development and analytics
In-depth knowledge of the needs of the modern student
Obsession with real results - more enrolments, higher retention and lower cost of acquisition
Results we've already helped achieve
+64% increase in online enrolments for language academy with physical and digital presence
39% reduction in cost per lead with targeted Google Ads campaigns
Increased retention in 2 online courses with automated onboarding funnels
+110% qualified organic traffic with SEO strategy on educational blog
Shall we grow your business? 🌎